
AS COMMERCIAL INDUSTRIAL COMPANY OF COMPUTERS AND TOYS S.A.
Annual Financial Report of the fiscal year from January 1, 2024 to December 31, 2024
II. ANNUAL REPORT OF THE BOARD OF DIRECTORS (CORPORATE AND
CONSOLIDATED) FOR THE FINANCIAL YEAR FROM 1 JANUARY 2024 TO 31
DECEMBER 2024 (in accordance with article 4 of Law 3556/2007)
Dear Shareholders,
This Annual Report of the Board of Directors of the Company relates to the period of the financial
year 2024, was prepared in accordance with the provisions of articles 150-154 of Law 4548/2018,
article 4 of Law 3556/2007 and the relevant executive decisions issued by the Hellenic Capital
Market Commission and refers to the Annual Corporate and Consolidated Financial Statements
(hereinafter the "Financial Statements") of December 31, 2024 and the twelve-month financial
year ended on that date.
This Report contains the financial statements for the financial year from 1 January 2024 to 31
December 2024, the significant events that took place during 2024, the description of the main
risks and uncertainties, the significant events that took place after the end of 2024 and until its
completion, the significant transactions of the Company and the AS Company Group S.A. (the
"Group") with the related parties as well as the Corporate Governance Statement.
The Annual Financial Statements (Corporate and Consolidated), the Report of the Independent
Statutory Auditor and the Report of the Board of Directors of AS EMPORIKI INDUSTRIALIKI
SOCIETÀ PC/Y PACHLIDION S.A. are posted at: https://ir.ascompany.gr/el/home/.
The Corporate and Consolidated Financial Statements were prepared in accordance with the
International Financial Reporting Standards (IFRS), as adopted by the European Union (EU).
The Annual Report of the Board of Directors presents in a true manner the development,
performance, position of the Company, as well as the companies included in the consolidated
Financial Statements as a whole.
The amounts in this Financial Report are presented in Euros.
A. FINANCIAL REPORT 2024
In 2024, the Group recorded a historical record of sales, which amounted to 31 million euros. An
increase of 8,05% compared to the corresponding fiscal year of 2023. On the contrary, a slight
decrease was recorded in EBITDA, of 6,07%, as well as in profits before taxes, which showed a
drop of 6,48% compared to the corresponding figures of the previous year. The decline in
profitability is mainly attributed to the increase in operating expenses, due to the start of the new
business activity (Chicco & Dorel), as the relevant revenues were recorded in the last quarter of
2024. In addition, increased investments in marketing activities, both in Greece and Romania, in
the context of the Management's overall strategy to strengthen market shares, further
contributed to the decline in profitability. Profit before taxes amounted to 5,57 million euros for
the current fiscal year, compared to 5,95 million euros during the corresponding fiscal year 2023.
On 31.07.2024, the Company completed the acquisition of the stocks and intangible commercial
assets of Chicco, Boppy, Bébé Comfort and Safety First products from the previously exclusive
distributor "V. & M. Skarmoutsos S.A.", where the total amount of the transaction amounted to €
1.524.063 of which € 874.063 relates to inventories. At the same time, the Company, on
31.07.2024, proceeded to the conclusion of contracts for the acquisition of exclusive distribution
rights in new product categories in the in the field of infant development and children's products,
with Artsana Spa (Chicco and Boppy) (Italy) for Greece and Cyprus, as well as with Maxi Miliaan
BV (Dorel) (Netherlands) for Greece. These strategic partnerships are part of the Group's broader
business direction to expand and strengthen its product portfolio. It is estimated that these new
partnerships will contribute positively to the formation of financial results, with their impact
reflected as early as the fiscal year 2025.